The Australian Dental Anxiety Management Society (ADAMS) aims to:

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• Provide accessible, evidence-based information to the public about dental anxiety

• Support individuals to feel safe, informed, and empowered when seeking dental care

• Promote compassionate, patient-centred approaches within the dental profession

• Educate and support dental practitioners in managing patients with anxiety and fear

• Advocate for improved access to care for individuals avoiding treatment due to fear

• Collaborate with healthcare providers and organisations to improve patient outcomes